Project Insight

Located in the heart of downtown Charlotte, Ally Center’s pre-built office space was ready for lease and in need of new tenants. We were tasked with promoting the high-end, sustainable concept in a way that would differentiate the space from competing properties and capture the interest of the city’s top-selling brokers.

Impact

For a concept that was so inspiring, we designed a roll-out program that built intrigue and interest using email campaigns. Followed by a grand opening “Taste of Ally” event, where we paired local brews with delectable dishes to demonstrate how Ally Center’s innovative pre-built office space was designed with a taste that will make work inspiring.